Business Knowledge Hub

Get financial insights, advice and business education to help you run your business.

Providing Great Customer Service

Your customers are the foundation of your business success. You stay profitable by selling. That means engaging with customers and building trust and loyalty. To make a solid relationship happen,…

Financial Ratio Analysis

Financial ratios provide a means of measuring the overall health of a business. While numerous measures exist, the most popular measure the overall health of your business analyzing income, liquidity,…

Attracting and Retaining Quality Employees

As a business owner, it is essential that you attract good employees. Likewise, you’ll also want to retain them as more knowledgeable, experienced, and skilled employees likely means increased profits.…

Compensation Basics

Compensation is the combination of salaries, wages and benefits that employees receive in exchange for them doing a particular job. It can include an annual salary or hourly wages combined…

Optimize Your Sales Pipeline

What is it going to take to make your business successful and reach your sales goals? Understanding the metrics that drive your sales initiatives will help you understand the effort…

Creating an Online Presence

As a new startup or an existing brick and mortar business, building an online presence for yourself is important, yet it can also be very time-consuming. It can be frustrating…

Pay-per-Click Advertising ROI

There are many marketing opportunities available to internet-based businesses. One of those is ‘pay-per-click’ advertising, whereby you only pay when somebody clicks on a link to your site, rather than…