Business Knowledge Hub

Get financial insights, advice and business education to help you run your business.

Financial Ratio Analysis

Financial ratios provide a means of measuring the overall health of a business. While numerous measures exist, the most popular measure the overall health of your business analyzing income, liquidity,…

Repaying a Business Loan

If you’re trying to pay down some of your business debt, you might be wondering how long it might take by making the standard payment, or what the impact might…

Social Media Marketing

Leveraging social media marketing can increase your customer base significantly. According to the Pew Research Center’s 2018 Social Media Fact Sheet, social media usage among American adults has grown from…

Affordable Marketing Strategies for Startups

Although running a startup business can be exciting, there is much strategic planning involved to get customers without breaking your spending budget. By using minimal resources for optimal impact, you…

Creating an Online Presence

As a new startup or an existing brick and mortar business, building an online presence for yourself is important, yet it can also be very time-consuming. It can be frustrating…

Creating a Marketing Plan

A marketing plan is a roadmap to get your product into the hands of the customers who want or need it. It provides an analysis of your product, your customer,…

Maintaining a Work/Life Balance

Maintaining a balance between your work life and personal life was a lot easier in earlier times it seems. Today, however, maintaining this balance is not as simple, since work…